Primal Company Executive Advisory
The “unfair advantage” – unlimited direct access to Primal Tim…

The Reality of Today’s Workplaces
If you are a senior executive in today’s fast-paced work environment, chances are you struggle with many of these issues:
- Workplace Polarization: Many organizations suffer from divisions between departments, management levels, and even within teams. This fragmentation often leads to a lack of cohesion, communication breakdowns, and decreased productivity.
- Inconsistent Corporate Culture: Without understanding the underlying human needs and behaviors that inform a strong and engaging culture, executives often struggle to create a unified, positive environment that motivates employees and drives company success.
- Resistance to Change: Humans are inherently resistant to change, and without the right strategies in place, companies can struggle with innovation and adaptation, making it difficult to stay competitive in a rapidly evolving market.
- Employee Disengagement: Without a deep understanding of the innate needs and motivators of employees, executives may find it challenging to inspire passion and dedication, leading to decreased performance and high turnover rates.
The Primal Company Executive Advisory
The Primal Company Executive Advisory service, grounded in the principles of evolutionary psychology, offers solutions to these complex problems, setting your company on a path of resilience, adaptation, and enduring success.
Welcome to the unparalleled advisory expertise of Tim Ash, your personal guide in applying the profound insights of evolutionary psychology to business growth strategies! Tim’s transformative approach sees your company as a living organism, inherently bound by the laws of evolution, and he is passionately committed to helping you unleash its full potential.
Tim skillfully addresses the challenges of polarization within organizations. He navigates the natural human tendency towards ‘us vs them’ divisions, guiding your teams beyond artificial boundaries to foster a unified, stronger whole. This unity forms the foundational bedrock upon which the rest of your company can confidently build.
With an understanding of tribal dynamics borne from our shared evolutionary past, Tim helps you foster an inclusive and resonating corporate culture. By aligning your company’s culture with our innate human desires for connection and belonging, Tim ignites a powerful commitment in your workforce that drives them toward your vision.
In a world where the only constant is change, Tim Ash equips you to transform your company into an agile, adaptive entity – ready to not just survive, but thrive amidst business ecosystem challenges. With problem-solving and strategic planning grounded in evolutionary psychology, he charts a unique path to sustained business success. Prepare to experience a transformative shift in how your business operates under the guidance of Tim Ash, as he awakens the untapped evolutionary potential within your organization.
Welcome to the next stage of corporate evolution!
How It Works
Tim works with a limited number of senior executives. You get unlimited on-call access to Tim Ash directly. All you have to do is schedule an online meeting and attend it. You may include colleagues in any meeting (subordinates, colleagues, vendors, board members), and have as many meetings as you need to get insights and actionable advice. Each meeting will be recorded, summarized, and transcribed
The Benefits
- Fresh Perspective: An outside advisor brings a new perspective, unclouded by internal politics or preconceived notions. They can provide unbiased assessments and recommendations that employees may overlook due to ingrained cultural norms or fear of challenging the status quo.
- Specialized Expertise: Tim Ash has deep specialized knowledge and skills in evolutionary psychology. This expertise can provide insights and strategies that go beyond the existing capabilities of your company’s employees.
- Experience Across Industries: As the twenty-year CEO of a digital marketing agency Tim has created over $1,200,000,000 in documented value for companies across different industries, giving him a broad perspective and a vast reservoir of wisdom that can be applied in innovative ways.
- Time Efficiency: Your employees often have multiple responsibilities, and strategic insights may not be their primary focus. With the executive advisory, you can devote full attention to strategizing, allowing for a more in-depth and efficient process.
- Neutral Perspective: Tim doesn’t have personal stakes in internal politics or previous decisions. This allows Tim to make recommendations based on what’s truly best for the company, without the influence of internal dynamics.
- Staff Development: Advisors not only advise but can also help orient your employees in new approaches or strategies. This knowledge transfer can help your team become more effective in the long run.
- Accountability and Motivation: The advisory can provide a sense of urgency, accountability, and focus. This external accountability can drive results, providing a tangible return on investment, and motivate your team to implement changes swiftly and effectively.
The impact of the engagement goes beyond advising. It facilitates growth, inspires change, and leaves a lasting positive impact on your company.
About Primal Tim
Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization (with over 50,000 copies sold worldwide, and translated into six languages). Tim has helped a number of major brands develop successful web marketing initiatives with over $1,200,000,000 in documented value created.
Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing Influencer To Watch.

Tim is a highly-rated keynote speaker and presenter at over 200 events across four continents. He has been asked to return as a keynote at dozens of events because of the fantastic audience response. Tim shines on massive stages with over 12,000 attendees, as well as in intimate executive events or workshops. He offers dynamic conference keynotes, workshops, and corporate training services (both in-person and virtually). Tim also selectively works as an online marketing advisor with senior executives.
For nineteen years he was the co-founder and CEO of SiteTuners – a strategic digital optimization agency. Tim has developed deep expertise in user-centered design, persuasion, understanding consumer behavior, neuromarketing, and landing page testing. In the mid-1990s he became one of the early pioneers in the discipline of website conversion rate optimization (CRO).
Tim has helped a number of major brands develop successful web marketing initiatives. Companies like Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Symantec, Intuit, Humana, Siemens, and Cisco have benefited from his deep understanding and innovative perspective.
He was the founding chair of the international Conversion Conference event series (with over 30 conferences in the US and Europe since 2010). Since 1995, he has authored more than 100 published articles. Tim was also the online voice of website improvement as the host of the Landing Page Optimization Podcast on WebmasterRadio.fm (over 130 recorded interview episodes with top online marketing experts).
Tim earned a dual-major Bachelor of Science degree “with highest distinction” in Computer Engineering and Cognitive Science from U.C. San Diego while studying on a U.C. Regents Scholarship (the highest academic award of the U.C. system). He stayed on at U.C. San Diego for seven years and pursued research and Ph.D. studies focused on neural networks, machine learning and artificial intelligence. Although Tim never defended his dissertation, he advanced to candidacy and earned his Master’s degree in Computer Science along the way.
Originally born in the Soviet Union, Tim has been a long-time resident of San Diego, where he lives with his wife and two children within walking distance of the Pacific Ocean. Tim was a conference-winning collegiate sabre fencer and Athlete of the Month at U.C. San Diego, and is a certified Tai Chi Chuan martial arts instructor. He is a poet, painter, and an avid photographer specializing in travel and fine-art figurative work.
Required Investment
This kind of working relationship can’t be “on the clock”. Tim is committed to taking whatever time is necessary to understand your business and to truly serve you as one of his select executive clients. The more you work together, the more you will benefit. Tim’s goal is creating value for his clients – not making short-term fees.
Try it for a month – $3500 – See if there is tremendous value and a great working fit. Over 90% of clients continue after this initial period.
The best way to unlock the full benefits of the engagement is to work closely over time and commit to deep and fundamental ongoing changes. Tim will help you to roll out a complete roadmap to grow your business, and be there every step of the way to support its evolution and maturity.
Choose an ongoing plan – After the initial month is complete, you have your choice of two renewable plans:
Six-month – $3500/mo
One-year – $3000/mo
If you would like to have Tim onsite at your company, you can arrange onsite days for an additional fee. You can discuss and customize an agenda that fits your needs for each onsite day. Dozens of leading companies including Google (at 6 worldwide locations), Facebook, Expedia, and Shutterstock have benefited immensely from onsite training & live consulting.
For a small fraction of a fully-burdened cost of a single worker-bee, you could have the undivided attention of a world-recognized executive leader whose work has helped create over $1,200,000,000.00 in documented value for clients.
Qualifications & Eligibility
In order to be considered for an engagement, you must be willing to openly share information about your business, be open to listening and implementing outside ideas, have a team that can reliably and competently execute any resulting projects, and have a desire to exceed expectations.
The basis for a successful relationship is the chemistry between you and Tim. After an initial hour-long complimentary video conference to discuss goals and expectations, you and Tim can make the go/no-go decision about working together.
The first month will typically be spent understanding the nuances of your business, audience, and industry, and prioritizing a set of initiatives that will create the most value in future ongoing work.
Tim only has a few slots to devote the proper care and attention to each client. So an opening may not be immediately available even if you qualify.
Availability
In order to be of true service and maximum value to clients, the Primal Company Executive Advisory is only available to a select number of senior executives at a given time. Please contact Tim’s executive assistant Ellen Miller to explore a fit and discuss current availability.

Email ellen@timash.com